Save their Kidneys.
Help high-risk patients save their kidneys! You can make the difference.
Help your patients make the connection between diabetes, hypertension, cardiovascular disease or family history of kidney problems and the risk of chronic kidney disease (CKD). Prevention is possible, and early detection and management can delay the disease’s progression. Help enhance your patients’ length and quality of life. Teach them and test them to help keep their kidneys safe.
Chronic Kidney Disease Awareness Campaign
The Texas Department of State Health Services, in collaboration with the Texas Renal Coalition and the Chronic Kidney Disease Task Force, launched a public awareness campaign targeting patients with CKD risk factors in 2008. “Love your Kidneys” urges patients at-risk to get tested for kidney disease. A dual campaign, “Save their Kidneys” urges physicians to test their patients who are at risk for kidney disease. The campaign is currently running in 116 Texas counties and includes television and cable spots, radio PSAs, messages at local pharmacies, ads in professional journals, web banners that appear on many consumer sites, and a new patient/public Web site in English and Spanish.
We are inviting you, as a Texas health care provider, to join in this effort and help save your patients’ kidneys. This Web site is part of that effort. It contains important information for health care providers about the detection, management, and treatment of CKD.
Refer your patients to LoveKidneys.com for more information about kidney disease and its risk factors.
See the “Love your Kidneys” TV Spot!
15 seconds (1.05mb)
30 seconds (2.13mb)
Campaign Evaluation
Download the report. (989KB PDF)
